OPT-OUT REQUIRED

Fix TCR Code 6003: STOP Missing

Opt-out mechanism fails CTIA best practices. Add 'Reply STOP to unsubscribe' to all messages and implement keyword processing to regain approval within 24-48 hours.

Validate Opt-Out
24-48 Hours
After Message Update
All Carriers
CTIA Standard Required
5 Minutes
Max STOP Processing Time

What TCR Error 6003 Means

TCR error code 6003 indicates your campaign messages lack compliant STOP keyword opt-out instructions. CTIA Messaging Principles and Best Practices mandate clear, accessible SMS keyword unsubscribe mechanisms in all marketing messages, separate from or in addition to URL-based opt-out options.

Rejection Reason:
STOP Instructions Missing or Non-Compliant
Affected Carriers:
All U.S. Carriers
Campaign Impact:
Blocked Until Corrected

Why This Error Occurs

Carriers enforce CTIA opt-out standards to protect consumer rights under TCPA regulations and reduce subscriber complaint rates. When sample messages omit STOP keyword references, provide unclear unsubscribe instructions, or rely exclusively on URL-based opt-out mechanisms, automated compliance scanning systems trigger error 6003 and block campaign deployment.

No STOP Keyword Mentioned

Sample messages contain no reference to STOP keyword or text-based unsubscribe option. CTIA requires explicit STOP instruction in every marketing message.

URL-Only Opt-Out

Messages direct subscribers to click URL for unsubscribe without offering SMS keyword alternative. URL opt-out cannot substitute for STOP compliance.

Unclear Unsubscribe Instructions

Vague language like "text CANCEL" or "reply NO" instead of industry-standard STOP terminology confuses subscribers and violates CTIA clarity requirements.

Validate STOP Keyword Compliance

MyTCRPlus SMS Message Validator scans message templates for CTIA opt-out requirement violations.

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How to Fix TCR Error 6003

Remediation requires adding CTIA-compliant STOP keyword instructions to all message templates and implementing automated keyword processing. Carriers reverify message compliance and process updated campaigns in 24-48 hours following resubmission.

  1. 1

    Add STOP Instructions to All Message Templates

    Include explicit STOP keyword opt-out instruction in every marketing message. CTIA-compliant language states "Reply STOP to unsubscribe" or "Text STOP to opt out." Place STOP instruction at message end after main content and sender identification. Character-constrained messages may abbreviate to "Reply STOP to end" maintaining clarity requirement.

    Compliant Example: "Flash Sale! 30% off all items today only. Shop now: example.com/sale | ABC Retail | Reply STOP to unsubscribe or HELP for info"
  2. 2

    Implement Automated STOP Keyword Processing

    Configure messaging platform to automatically process STOP requests within 5 minutes of receipt per CTIA standards. System must recognize STOP variations including "STOP," "STOPALL," "UNSUBSCRIBE," "CANCEL," "END," and "QUIT" in upper or lowercase. Send confirmation message acknowledging opt-out and cease all further messaging to that number immediately.

    Technical Detail: STOP processing requires database flag preventing future message delivery, confirmation response delivery, and permanent exclusion list management. Organizations must honor STOP requests indefinitely unless subscriber explicitly re-opts in through compliant consent mechanism.
  3. 3

    Add HELP Keyword Support

    Implement HELP keyword response providing customer service contact information. CTIA requires HELP support in addition to STOP opt-out. Response message should include business name, customer service phone number or email, and repeat STOP opt-out instruction. Organizations may add website URL for additional support resources.

    HELP Response Example: "ABC Retail SMS Alerts. For help, call 1-800-555-0123 or email help@example.com. Message frequency varies. Msg&data rates apply. Reply STOP to end."
  4. 4

    Update Sample Messages in TCR Registration

    Modify all sample messages in TCR campaign registration to include STOP instructions. Carriers scan sample messages during reverification for CTIA compliance. Submit 3-5 representative message examples showing STOP language across different content types (promotional, transactional, informational). Resubmit campaign through CSP interface after template updates.

    Technical Detail: Carriers compare live message delivery against registered samples through random auditing. Organizations sending messages without STOP instructions after approval risk campaign suspension and brand scoring penalties despite initial TCR approval.

Automate STOP Compliance Verification

MyTCRPlus Rejection Remediation Tool validates STOP keyword presence and generates compliant message templates.

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CTIA Best Practices Requirements

TCR error 6003 enforcement stems from CTIA Messaging Principles and Best Practices establishing industry opt-out standards. Mobile carriers adopted CTIA guidelines to reduce subscriber complaints and maintain TCPA compliance across messaging ecosystem.

CTIA Opt-Out Standards

CTIA requires all commercial SMS messages include clear, conspicuous STOP keyword instructions enabling subscribers to terminate messaging through simple reply. Organizations must process STOP requests within 5 minutes and send confirmation acknowledging opt-out. Standards apply to marketing messages, promotional alerts, and non-transactional communications regardless of prior consent relationship.

Required STOP Keyword Variations Organizations Must Honor:

  • STOP, STOPALL: Primary opt-out keywords terminating all messaging from sender
  • UNSUBSCRIBE: Common alternative understood by consumers as opt-out request
  • CANCEL, END, QUIT: Additional termination keywords recognizing consumer intent
  • Case Insensitivity: System must recognize all variations in uppercase, lowercase, mixed case

HELP Keyword Requirements

CTIA mandates HELP keyword support providing subscriber assistance. HELP response must include business name, customer service contact method (phone or email), message frequency disclosure, standard rate disclaimer, and STOP opt-out instruction. Organizations failing HELP support face carrier enforcement even when STOP compliance exists.

Confirmation Message Standards

Organizations must send confirmation message acknowledging STOP request and confirming messaging cessation. Confirmation represents final message sent to opted-out subscriber. Message should state subscriber successfully unsubscribed, will receive no further messages, and provide customer service contact if unsubscribe was error. Confirmation message itself must not include promotional content or calls-to-action.

STOP Keyword Best Practices

Organizations maintaining CTIA compliance implement standardized STOP language, automated keyword processing, and regular message template auditing to prevent error 6003 rejections.

Standardized Message Templates

Create message template library with pre-approved STOP language. Require all marketing teams use templates ensuring consistent CTIA compliance across campaigns and reducing human error.

Automated Processing Infrastructure

Implement platform-level STOP/HELP keyword recognition eliminating manual intervention requirements. Test keyword processing monthly verifying 5-minute response timeline and confirmation delivery.

Pre-Launch Message Auditing

Review all new campaign messages for STOP instruction presence before TCR submission. Use automated validation tools scanning message content against CTIA opt-out requirements.

Frequently Asked Questions

How long does error 6003 remediation take?
Carriers process updated message templates in 24-48 hours after resubmission. Organizations must add STOP instructions to all sample messages and implement keyword processing before campaign approval. Remediation timeline begins after complete message template updates, not partial corrections.
Can I use URL-based unsubscribe instead of STOP?
No. CTIA best practices require SMS keyword opt-out (STOP) in addition to any URL-based mechanisms. Organizations cannot substitute URL unsubscribe for STOP keyword compliance. Messages may include both URL and STOP options providing subscriber choice, but STOP keyword must always be present.
Do transactional messages need STOP keywords?
Purely transactional messages (order confirmations, shipping updates, account alerts) may omit STOP instructions if subscriber cannot opt out without disrupting service relationship. However, most carriers recommend including STOP in all messages for consistency. Marketing content embedded in transactional messages requires STOP compliance.
Can I use "text CANCEL" instead of STOP?
No. CTIA standards require "STOP" keyword specifically. Alternative language like CANCEL, REMOVE, or NO creates consumer confusion and violates clarity requirements. Organizations must use "Reply STOP" or "Text STOP" language. Processing system may recognize CANCEL as STOP variation, but message instruction must state STOP explicitly.
What if my campaign gets rejected again?
Secondary error 6003 rejections indicate incomplete message template updates or missing keyword processing implementation. Verify STOP language appears in all sample messages submitted to TCR, confirm messaging platform configured for automated STOP processing, and test HELP keyword response. Contact CSP support for specific rejection details.

Related Resources

Legal Disclaimer: This content provides general information about TCR error code 6003 remediation and does not constitute legal advice. CTIA Messaging Principles and Best Practices represent industry standards but do not carry force of law. Organizations should consult qualified legal counsel for guidance on TCPA compliance obligations. MyTCRPlus does not provide legal advisory services.

Carrier enforcement of CTIA opt-out standards may vary based on campaign type, use case category, and individual carrier policies. This guidance reflects carrier enforcement patterns observed through December 2024 and may not account for subsequent CTIA or carrier policy modifications.